The ultimate revelation of metrics

Google historically has looked for 'exact match' instances of keyword phrases on documents and SEO have, historically, been able to optimise successfully for these keyword phrases - whether they are grammatically correct or not. For many content marketers, organic traffic earned through SEO is like a holiday bonus: It's cool if …

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Establish your position regarding keywords

If this is done right, you will find endless opportunities on the web. Some websites are great and are ideally search engine-friendly, but many we come across are not. Keep them off their digital devices with a fun day out organised by Beverley - they'll have a great time. If New …

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Are search volumes affected by bounce rates

You might be seeing a decline in your link building returns if your publishers have a habit of removing your links before or after your content is published. When you have submitted your website to all the major search engines, you may be thinking, what is the difference between the …

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Learn to do rankings like a pro

In the early days of SEO, a page's rank could be influenced by how many times a keyword was mentioned on that page. The visual structure of your website is, in most cases, presented by the menu of your website. Of course, breadcrumbs and permalinks help a lot here as …

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